Full Job Description
Job Title: Digital Content Strategist
Company Overview
Join one of the leading tech giants in the world, Amazon, as we expand our innovative team in West Fork, Arkansas. With our commitment to customer-centric design and cutting-edge technology, we are dedicated to transforming the shopping experience and enhancing customer interactions. We pride ourselves on creating a dynamic workplace where creativity thrives and team members are empowered to make significant contributions to our mission.
Position Overview
Are you passionate about digital content and strategic marketing? Do you have the vision and skills to drive engagement through high-quality content? If so, we would love to hear from you! We are seeking a talented Digital Content Strategist to lead our content marketing efforts and implement innovative strategies that resonate with our audience. Your expertise will be crucial in elevating our brand's online presence, increasing customer engagement, and driving conversion rates across various digital platforms.
Key Responsibilities
- Develop and execute comprehensive digital content strategies aligned with our business goals and target audience.
- Conduct thorough market research and audience analysis to identify the latest trends, preferences, and effective content formats.
- Create high-quality, engaging, and relevant content across multiple channels, including blogs, social media, email newsletters, and website articles.
- Collaborate with cross-functional teams to ensure cohesive messaging and branding across all digital touchpoints.
- Optimize content for search engines (SEO) and implement on-page and off-page SEO strategies to drive organic traffic.
- Monitor and analyze performance metrics, using data to inform future content marketing strategies.
- Stay updated on industry best practices, emerging trends, and tools that enhance content development processes.
- Engage with our community on social media platforms, responding to inquiries and fostering meaningful relationships with our audience.
- Lead content audits and make recommendations for optimization and improvements.
Qualifications
- Bachelor’s degree in Marketing, Communications, English, or a related field.
- 3+ years of experience in digital content strategy, content marketing, or a similar role.
- Strong understanding of SEO best practices and analytics tools (Google Analytics, SEMrush, etc.).
- Exceptional writing, editing, and storytelling skills.
- Experience with content management systems (CMS) and email marketing platforms.
- Proficiency in social media marketing and creating engaging social content.
- Creative thinking with an ability to generate innovative ideas for content development.
- Ability to work independently and collaboratively within a fast-paced environment.
Why Join Amazon?
At Amazon, we believe in fostering a work environment that encourages curiosity, innovation, and professional growth. As a Digital Content Strategist, you will have the opportunity to:
- Be part of a dynamic team that values collaboration and creativity.
- Take on challenging projects with a chance to make a meaningful impact.
- Enhance your skills with ongoing training and development opportunities.
- Benefit from a competitive salary and comprehensive benefits package.
- Work in a community that values diversity, inclusion, and respect.
Life in West Fork
West Fork, located in the scenic Ozarks, offers a unique blend of small-town charm and access to outdoor adventures. Enjoy beautiful landscapes that are perfect for hiking, biking, and exploring nature. Our city is also known for its vibrant arts scene, community events, and local dining experiences. West Fork serves not just as a place of work, but a destination where you can enjoy a fulfilling lifestyle.
Application Process
If you are ready to take the next step in your career as a Digital Content Strategist, we invite you to submit your resume, a cover letter detailing your experience, and a portfolio showcasing your content work. Show us how you can bring value to our team and help shape the future of Amazon's digital content strategy.
We look forward to discovering how your skills and passions align with our goals and being part of a company that is committed to making a difference.